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Pabaru takes on senior Nielsen roleby Benjamin Li 21-Nov-08, 14:50HONG KONG - Umang Pabaru (pictured) has been appointed to the newly created role... | Visa launches global currency campaignby Jane Leung 21-Nov-08, 14:49HONG KONG - Visa is naming its card as the currency of the world in a... |
Nickelodeon partners UN children projectby Jane Leung 21-Nov-08, 14:47ASIA-PACIFIC - Nickelodeon has partnered with United Nations Environment... | Baidu to overhaul ad system as backlash growsby Anita Davis 21-Nov-08, 14:26BEIJING - Chinese search engine Baidu will launch an ad platform that separates... |
VW ties with MyClick for Lavida campaignby Anita Davis 21-Nov-08, 14:12SHANGHAI - Shanghai Volkswagen has contracted MyClick to extend the mobile aspect... | Ex-Starcom CEO to launch a promotions portalby Asiya Bakht 21-Nov-08, 09:34SINGAPORE - Former Starcom CEO D. Sriram (pictured) is starting a new portal... |
Agencies make staff cuts as downturn takes hold in Hong Kongby David Blecken 21-Nov-08, 09:25HONG KONG - TBWA and JWT have made a series of redundancies in Hong Kong, as the... | Agency of the Year shortlist unveiledby Staff reporters 20-Nov-08, 17:59ASIA-PACIFIC - The shortlist for this year’s Agency of the Year awards has been... |
Economist restructuring sees Harrow departby David Blecken 20-Nov-08, 16:21HONG KONG - The Economist Group is to restructure its operations in Asia-Pacific,... | Cathay chief: airlines need 20 years to go greenby Tracey Furniss 20-Nov-08, 15:36HONG KONG - The airline industry will not be able to make itself sustainable for... |
Fujian Daimler selects Ogilvyby Benjamin Li 20-Nov-08, 15:16FUJIAN - Fujian Ogilvy has won creative duties for Mercedes-Benz Vito and Viano... | HPB to pitch mediaby Asiya Bakht 20-Nov-08, 15:11SINGAPORE - The Health Promotion Board (HPB) is set to pitch its entire media... |
Consumer confidence plunges to all-time low in Singaporeby Asiya Bakht 20-Nov-08, 15:09SINGAPORE - The latest Nielsen Global Consumer Survey has revealed that the... | Al Jazeera sets up commercial sales office in Kuala Lumpurby Asiya Bakht 20-Nov-08, 15:08KUALA LUMPUR - Al Jazeera has set up a commercial sales office in Kuala Lumpur to... |
Diageo appoints Red Brand Builders for activationby Asiya Bakht 20-Nov-08, 15:06HO CHI MINH CITY - Diageo Vietnam has appointed Red Brand Builders to undertake... | Air France emphasises travel enjoyment in Japan outdoor pushby David Blecken 20-Nov-08, 15:02TOKYO - Air France has unveiled a large-scale outdoor branding drive at two of... |
Akamai retains Upstream for regional PRby Asiya Bakht 20-Nov-08, 15:00SINGAPORE - Upstream Asia has been retained by Akamai Technologies, a service... | Global digital Nokia review nears conclusionby Anita Davis 19-Nov-08, 14:51ASIA-PACIFIC - At least three agencies - RMG Connect, Wunderman and Euro RSCG 4D... |
Domestic players drive CCTV record auctionby Benjamin Li 19-Nov-08, 14:49BEIJING - CCTV’s 2009 airtime auction has netted a record return of Rmb 9.25... | Three in the running for DBSby Asiya Bakht 19-Nov-08, 14:45SINGAPORE - DBS, the largest commercial banking group in Singapore and Southeast... |
Marketing
by Tracey Furniss 20-Nov-08, 15:36
HONG KONG - The airline industry will not be able to make itself sustainable for...
Advertising
by Benjamin Li 21-Nov-08, 14:54
BEIJING - P&G was the top bidder at the 2009 CCTV prime resource auction spending...
Media
by David Blecken 20-Nov-08, 16:21
HONG KONG - The Economist Group is to restructure its operations in Asia-Pacific,...
Digital
by David Tiltman 21-Nov-08, 16:09
HONG KONG - Nike has been named as the Digital Brand of the Year ahead of next...
Research
by Benjamin Li 21-Nov-08, 14:50
HONG KONG - Umang Pabaru (pictured) has been appointed to the newly created role...
Public Relations
by David Blecken 21-Nov-08, 14:53
HONG KONG - Fleishman-Hillard and Ogilvy Public Relations Worldwide dominated...|
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The Work
M-Zone | Can You Work It? | China
China Mobile M-Zone's 'Can You Work It?' campaign incorporates a hip-hop dancing competition aired on Chinese television networks.
13-Nov-08, 17:54
China Mobile M-Zone's 'Can You Work It?' campaign incorporates a hip-hop dancing competition aired on Chinese television networks.
Adwatch
Hong Kong Adwatch
Exclusive research on the top TV ads in each market by recall. Adwatch tables include the top-rating brands over the past two weeks, plus the agencies and TV buyers behind the campaigns.
13-Nov-08, 11:04
Exclusive research on the top TV ads in each market by recall. Adwatch tables include the top-rating brands over the past two weeks, plus the agencies and TV buyers behind the campaigns.
League Tables
Top 1000 Brands 2008
Japanese electronics giant Sony is Asia-Pacific’s most popular brand, according to Media’s 2008 Top 1000 Brands survey.
14-Oct-08, 11:04
Japanese electronics giant Sony is Asia-Pacific’s most popular brand, according to Media’s 2008 Top 1000 Brands survey.
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10 December 2008
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